Markup Calculator

Cost Price

Markup (%) (%)

Calculate markup percentage, selling price, and profit margin from cost price. Enter your cost and desired markup or margin to determine the optimal selling price. This free markup calculator helps with pricing strategy and profit analysis.

How to Use

How to Use This Markup Calculator

Step 1: Enter Your Cost Price

Input the cost price of your product or service. This is the amount you pay to acquire or produce the item.

Step 2: Set Your Markup Percentage

Enter your desired markup percentage. For example, a 30% markup means you add 30% of the cost to determine the selling price.

Step 3: Review the Results

The calculator instantly shows the selling price, profit amount, and gross margin percentage. Use these numbers to make informed pricing decisions.

Key Features

Instant calculation of selling price, profit, and margin
Shows both markup percentage and margin percentage
Responsive design works on phone, tablet, and desktop
Free to use with no limitations or hidden fees
No registration or account needed
Precise results with two decimal places for financial accuracy

Common Uses

Retail Pricing:
Set optimal retail prices by adding desired markup to wholesale costs
E-commerce:
Calculate product pricing for online stores including marketplace fees
Manufacturing:
Determine selling prices based on production costs and target margins

Frequently Asked Questions

Q: What's the difference between markup and margin?
A: Markup is the percentage added to the cost price to get the selling price. Margin is the percentage of the selling price that is profit. A 30% markup equals approximately a 23% margin.

Q: What is a good markup percentage?
A: Typical markups vary by industry: retail 50-100%, food service 100-300%, electronics 10-30%, and luxury goods 100-500%. Research your industry standards for guidance.

Q: How do I calculate markup manually?
A: Selling Price = Cost × (1 + Markup%). For example, $50 × (1 + 0.30) = $65. Profit = Selling Price - Cost.